Branding  /  Digital

Farnborough International Airshow

Farnborough International Airshow Logo

The world's most prestigious airshow brand

For 16 years, we have created the campaigns that have kept Farnborough International Airshow at the leading edge of the aerospace business.

Farnborough International Airshow laptop

The Brief

Create successive trade and public campaigns across multiple sectors, sub brands, formats and platforms, that resonate with FIAs diverse audiences.

Farnborough International Airshow Billboard-2022

How?

Re-inventing the biannual airshow each cycle has been a creative challenge - and a competitive tender process - that we have succeeded at every time we've taken up the challenge. The core assets are always the public and trade campaign concept.

Once these are finalised, we roll them out into an enormous range of online and offline assets, at speed. The 2024 show is the first time in 18 years that we decided not to tender for the work.

Farnborough International Airshow One-Page-Magazine-Mockup
Group 99

Everything went to plan and we successfully launched the brand to the trade and media this week. Everyone has been very complimentary and loves the brand books. The video has also gone down a storm. Thank you all for your hard work over the past few months – it really is appreciated.

Marketing Director, Farnborough International
Farnborough International Airshow 4 - Farnborough-19

WHY?

As the official creative partner of FIA over a 16-year period, we've sought to challenge and advise them on both strategy and technology.

The Farnborough Airshow has a special place in our hearts, and the work we've done over 8 consecutive campaign cycles shows that. A great example of a longterm partnership built on trust.

Farnborough Airshow 2020

For 16 years, we have created the campaigns that have kept Farnborough International Airshow at the leading edge of the aerospace business.

Farnborough Airshow 2018

For 2018, we pitched an idea based on the Farnborough Airshow ‘Airbridge’ logo. Using the airflow, we were able to animate the campaign and bring to life a powerful new brand expression.

Farnborough Airshow 2016

As part of our ongoing rebranding of the Farnborough International Airshow Ouno Creative designed the graphics for this stand at the 2016 Paris Airshow.

Farnborough Airshow 2014

Farnborough Airshow 2012

Farnborough Airshow 2010

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