Ouno worked closely with the Altran team to extract most value from the space and budget. Our design featured a smart curved glass meeting area, a video wall and a custom VR demo plinth housing a VR headset controlling a robotic arm.

Motion tracking sensors were fitted to the stand that allowed the HTC Vive VR helmet user to interface with the robotic arm via gesture control. Stand visitors were invited to try their hand at controlling the robotic arm and could tour a virtual factory.

The stand graphics featured the new Altran branding which made strong use of clashing colours, shapes and icons. For the video wall Ouno created a fast-paced montage of Altran imagery and key messaging.