UK CONSTRUCTION WEEK / Manthorpe stands out
The sales team from Manthorpe Building Products was out in force at the opening day of UK Construction Week 2016, being held at the NEC Birmingham. Operating from a stand designed by Ouno, they were able to show visitors a wide range of products via two display tables and two x-shaped display frames.
Triangular profile multimedia towers situated at the four corners of the stand each held two smart screens running looping video containing product information, timelines, marketing messages and calls to action. The inner faces of each tower showcased the new Manthorpe Building Products website running on touch screens.
The stand featured a circular ‘hub’ hospitality area from which the sales team could conduct business meetings. The exterior of the hub utilised large scale 3D graphics of Manthorpe’s products rendered by our 3D designer Sam from CAD files supplied by the client’s design team.
Sam also worked on an animated timeline created in After Effects and 3D animated models of products, which were placed into a looping video running on the multimedia towers by Ouno’s video editor John Balchin. Below is a selection of stand images taken at the opening day of the show. More images showing the design process can be seen in our portfolio section.